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Collis, M. (2023) An analysis of the response by fashion retail businesses to the decline of high street shopping from 2018-2023 to propose solutions to retain and increase Gen Z consumers. Undergraduate theses, University of Chichester.
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Text (Collis, M., An analysis of the response by fashion retail businesses to the decline of high street shopping from 2018-2023 to propose solutions to retain and increase Gen Z consumers, 2023.)
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Abstract
Firstly, my completion of this research dissertation could not have been achieved without
my lecturer, and dissertation supervisor, Tara Lovejoy for her continued support and
encouragement throughout my University journey.
Secondly, I would like to also thank my parents, close friends and family for believing in me
and pushing me to achieve the best possible results.
Lastly, I could not have completed this journey without the motivation to show my sisters
Lola and Mia, and brothers Heath and Eden, that you can achieve anything you put your
mind to.
| Publication Type: | Theses (Undergraduate) |
|---|---|
| Uncontrolled Keywords: | retail, decline, costs, Gen Z, fashion, high street |
| Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HF Commerce |
| Divisions: | Academic Areas > Business School |
| Depositing User: | Gail Graffham |
| Date Deposited: | 24 Oct 2023 15:57 |
| Last Modified: | 24 Oct 2023 15:57 |
| URI: | https://eprints.chi.ac.uk/id/eprint/7184 |
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