Risk Attitudes of the Business Owners of SMEs in West Sussex Post-Recession 2016

Student, A. (2016) Risk Attitudes of the Business Owners of SMEs in West Sussex Post-Recession 2016. Undergraduate thesis, University of Chichetser.

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Abstract

This paper discusses the perception of business risk for owners of small and medium sized businesses (SMEs), and assesses their attitudes towards risk and their business position in order to establish if a willingness to take risks leads to business success.
The literature discussed within this paper suggest that a willingness to take business risk is positively associated with business success, however this could not establish if businesses were successful because they took risks, or they took risks because they were successful.
A mixed methods approach was used; incorporating both an online questionnaire (Bristol Online Survey) and interviews in order to ascertain the risk attitudes of the owners of SMEs within West Sussex. The findings draw implications and indicate towards similar findings of previous literature, indicating that a willingness to take business risk is positively associated with business success. Moreover, the is an indication that a willingness to take risks is a characteristic of an owner and therefore the assumption that a willingness to take risk leads to the success of a business can be made, rather than business success leading to a willingness to take risks.

Item Type: Thesis (Undergraduate)
Subjects: H Social Sciences > HD Industries. Land use. Labor
H Social Sciences > HD Industries. Land use. Labor > HD72 Economic growth, development, planning
Divisions: Departments > Business School
Undergraduate Dissertations
Depositing User: Gail Graffham
Date Deposited: 16 Jan 2017 15:51
Last Modified: 16 Jan 2017 15:51
URI: http://eprints.chi.ac.uk/id/eprint/2430

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