Creating a Competitive Destination - Challenges and Opportunities Facing Coastal Tourism on the South Coast

Student, A. (2016) Creating a Competitive Destination - Challenges and Opportunities Facing Coastal Tourism on the South Coast. Undergraduate thesis, University of Chichester.

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Abstract

The point of this project is to show how a theoretical structure can be applied to destinations along
the South Coast to improve their competitiveness. The participants can use this management project
to gain an insight into how competitive destinations are created through extensive academic
research. The current South Coast product is yet to gain a national reputation and the difference
between the competitiveness of destinations along the South Coast is great. Therefore an
opportunity is present to collect primary data. This data can be used to analyse the South Coast
tourism product, the main strengths and weaknesses present and then make recommendations
based on the data.

Item Type: Thesis (Undergraduate)
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Departments > Business School
Undergraduate Dissertations
Depositing User: Gail Graffham
Date Deposited: 17 Jan 2017 10:45
Last Modified: 17 Jan 2017 10:45
URI: http://eprints.chi.ac.uk/id/eprint/2446

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