Employer’s expectations of graduates in Tourism Management: Implications for curriculum design at the University of Chichester

Student, A. (2015) Employer’s expectations of graduates in Tourism Management: Implications for curriculum design at the University of Chichester. Undergraduate thesis, University of Chichester.

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Abstract

The development of graduates with the relevant attributes, skills and knowledge has placed
an increasing emphasis on universities across the UK to develop innovate programmes based
on employer expectations.
In line with the existing literature a quantitative methodology was used, and a bespoke
mailing list was created by researching and identifying Tourism Officers for Destination
Management Organisations (DMOs), Area of Outstanding Natural Beauty (AONBs), National
Parks and Local Authorities. The purpose of which was to gain an understanding of
employer’s expectations of graduates in Tourism Management.
The study also provides recommendations from the results and existing literature, providing
guidance to Tourism Management programme leaders on how to improve curricular design
further. For instance to work collaboratively with the industry to offer work placements and
alumni support.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Tourism
Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure
H Social Sciences > HF Commerce
L Education > LF Individual institutions (Europe)
Divisions: Departments > Business School
Undergraduate Dissertations
Depositing User: Steve Bowman
Date Deposited: 29 Jul 2015 11:06
Last Modified: 13 Aug 2015 13:22
URI: http://eprints.chi.ac.uk/id/eprint/1480

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